Companies seeking a competitive advantage for their businesses online may be using “Dark Patterns” (deliberately deceptive design that trick users) and deepfakes (AI-generated video, audio or images that impersonate a person) to influence user behavior without full consideration of their reputational, regulatory and legal risks. Regulators have warned against exploiting cognitive and psychological triggers to create a deceptive online environment for consumers. Anna Mercado Clark will join this panel to explore how dark patterns and deepfakes have been used and applicable regulatory and legal landscape governing that use. After completing this session, participants will have a greater understanding of:
Receive firm communications, legal news and industry alerts delivered to your inbox.
Subscribe Now
